Business

Why am I at Starbucks, Again?

It's another Saturday morning and I'm sitting in Starbucks working away while my two daughters dance at their studio nearby. As I often do, I find myself considering what has motivated me to visit Starbucks... again. Of course, Starbucks isn't the only coffee shop near here. There is WiFi at their studio that I could use, and it's not only the noise at the studio that has me choosing Starbucks, instead.

I was here last week, too. I sat at the bar, working on my Mac. The line was out the door, and I waited for an opening to order my usual venti Chai. The baristas whirled around behind the bar, filling order after order, mostly avoiding the seemingly inevitable collisions as they rushed in a coordinated effort to keep the coffee coming as quickly as they could.

They smiled and laughed, chatted with one another and their customers, and even in the face of an overwhelming crowd, maintained both their focus and their good humor.

I had sat at the bar there for a while, looking up occasionally to see if there was an opening. I had work to do and didn't want to spend the 10 or so minutes necessary to get my order into the process.

While pumping, pouring, mixing, and blending, one of the baristas made a comment to me about the zaniness of the morning. "You all are doing a great job! I keep waiting for the line to shrink, but the customers just keep coming and you keep everything moving," I said.

My comment was a compliment for their hard work. What she said in response underlines a very important success and business concept: "Oh! I can get something started for you. What would you like?"

Wow!

If you're not careful, you will overlook the remarkable value of the Starbucks culture: her first thought was how she could serve me. There was no resignation in it, no resentment, no sense that I was interrupting or disturbing them. Just a willingness to serve.

That sense continued after she delivered my Chai. No urgency to be paid. In fact, even in the midst of the rush, there was no sense of overwhelm or pressure.

As a result, I'm back today.

When I walked to the counter today and ordered my Chai, one of the baristas that was here last week looked up, "You missed it," she said, "it's quiet now, but you should have seen it just a few minutes ago." Then, turning to her colleague, "He was here last week when it was so busy for so long." They started to chat and laugh about the logistics of working around one another when there is so much to do. They included me in their conversation and as a result, drew me even more into their circle of influence.

I'll be back.

How to Succeed, Part 1

I read it again today. While sitting in my kitchen reading my daily dose of news, I once again read about how evil the wealthy are, how they don't deserve what they have, and how they "aren't paying their fair share." All untrue.

We certainly do need leaders, but since our current crop of political parasites do not have the fortitude to lead, it will fall to us to lead ourselves.

First, it's absolutely critical to understand the truth about money and wealth. It's the starting point. Without that understanding and mindset, nothing else will matter.

To explain, let me take you back a few weeks to a hotel conference room in Clearwater Beach, Florida. It was a Sunday afternoon. We were nearing the conclusion of a solid three days of coaching and instruction when my friend Everte Farnell stepped to the front of the room. He held us spellbound with his wealth secrets from the ancient wisdom he has been studying (more on that in the future on these pages), with one package of insights so clean and important that I will share some of it with you now.

First, it's useful to know that during these sessions I had experienced some intense one-on-one coaching in front of the room. So, during his talk, Everte looked directly at me and challenged my thinking. Then, he said something very important to the entire room: "We live in a cultural lie. Our culture is egalitarian. The lie is that everyone is the same, so if someone is more successful than someone else, it must be because they have lied, cheated, and stolen. It's not true! Everyone is not the same. Some are smarter, more skilled, and more valuable as a result. Believing otherwise will keep you in bondage for the rest of your life."

Can you see how easy it is to buy into the lie that everyone is the same? Of course, we are all human beings and we have inherent value as people, but that does not mean that what we have to offer others is the same as anyone else.

For example, is Steve Jobs more valuable to Apple than Gil Amelio? Of course! Amelio nearly killed Apple, while Jobs has brought it back and into a dominant role in the marketplace. Amelio is a very talented individual, but wasn't the answer for Apple. Jobs is much more valuable in that role.

The same is true of you. You offer unique and valuable skills and abilities. What are they? How can you tell?

This is the first secret. It's difficult for some people to accept. Regardless, it's true. Here it is:

Your financial value is exactly what another is willing to pay you for what you offer times the number of people you can find to pay.

There is no other measure of financial value.

The first secret of success is this (as put by Zig Ziglar so many times): "You can get anything you want out of life if you just help enough other people get what they want."

What can you help other people get that they want? The more valuable it is to them and the more people you find who want it, the more you will earn.

You really can get anything you want out of life if you just help enough other people get what they want.

Will you?

The Void of Leadership

I've been saying and writing about it for a while, and the rising din of those frantic to avoid the loss of power that seems to be building is making it clear there is an anger simmering. Why?

There are no leaders. There are controllers and authoritarians, kings and rulers, but no leaders.

In her exellent article "The Liberals are Losing It," Liz Peek describes the current state of panic within political circles because there is no leader. I disagree with her in one area: I don't think it's a "liberal" issue. It's an issue for all of the "career politicians." (A phrase which should be an oxymoron!) Those who seek to earn their livelihood from making laws, discussing policy, and "governing" are all waking up to the fact that they are not only distrusted, but disliked, denounced, and denigrated. We don't need politicians to tell us what to think and do. We need leaders to rally us around a common vision for the benefit of all.

It remains amazing to me that so many are being so easily misled. Many apparently believe that wealth is not earned. Apparently, they think, the way that one becomes wealthy is to steal from others.

At the same time, those people want to themselves gain wealth. They play the lottery, try get-rich-quick schemes, and maybe even try to "bend the rules" a bit to get more.

I guess because they don't succeed they think that those who do are cheating, lying, and stealing. Hollywood doesn't help, of course, and ironically, given the earnings of so many who work there!

Politicians today are fanning these flames. Jealousy and enmity serve the unproductive governing class. They keep those who could succeed from realizing their personal power and the path to success. By doing so, they keep the politicians and policy-makers in the money while appearing to "care" for those "who are less fortunate."

If they really cared, they show them the path out.

Starting with my next post on this topic, I'm going to do just that.

Business Growth in a Mobile World

The world is changing--again--and the good news is that the pendulum has swung back in favor of local, high-value businesses. This is exciting! It was the mid-1990s in Boulder, Colorado. I was a young, idealistic business owner with a passion for growing businesses. At the time, there was a lot I didn't know about helping businesses understand the reasons for doing what they needed to do, but I didn't lack in energy or conviction!

One time, I remember trying to convince the manager of an executive suite that one of the best things he could do to build his business would be adding Internet access in the offices. I gave him a reasonable proposal, and showed him that the prices would be reasonable and the benefits significant.

...but he didn't get it. "No one cares about Internet access," he told me. "They just want office space and a phone."

They went out of business.

A few months later, I had another conversation with a business owner explaining the value of using the Internet for communicating with customers and prospects. I talked about building a web site and how she could use it to build her business. Again, she didn't see the value and allowed others to take her business over the next few years. At the time, only visionaries could see the value in the Internet and the web. Today, we take it for granted.

We are at another juncture. It's like the early days of the web all over again. Sometimes, I get those same reactions, but the visionaries get it.

What am I talking about?

The shift in how people find you and your business. How they look for products and services. And what that means about how you find your prospects and show them your value. The world is now mobile. Virtually everyone always has their phone with them. Many of those phones have access to the Internet and mapping applications. And millions of them have the ability to install applications.

All of these are opportunities for you. You can differentiate your business, build relationships, engage with your customers, and win against the faceless giants in the marketplace.

It's a great time to be in business.

The strategy is straight-forward and the elements are extensions of what you already know to do: use your website to communicate, have a blog, use web video, podcast if it makes sense, be "mobile friendly," be social, and use apps strategically.

I'll go through each of these in upcoming posts. I also have made space in my schedule for a few free consultations for business leaders who are eager to grow their business at this tipping point in time. For a free half-hour consultation with me about your business and accomplishing the growth you're seeking, go to my business growth page right now and sign up before the slots are gone.

A Prayer for the Fourmile Fire

On Monday, the Fourmile fire raged. This photo was taken Monday afternoon near Gold Hill very close to the source of the conflagration:

Tuesday, Wednesday, Thursday, and Friday, the fire overshadowed much of life in and around Boulder. Thousands of people were evacuated. 166 home burned. We had friends in the path of the fire. We knew many who were evacuated and waited to hear of their homes. Our friends Bob and Betty spoke with us on Wednesday morning. They are among the resilient who take the good with the bad in living in the mountains. Betty laughed as she said, "Well, we called the house this morning. The machine picked up, so we know it's not a puddle of plastic... yet..."

For them, the fire missed their home.

As the fire started and raged, a close friend of my daughters was evacuated. Both of my daughters dance with Sarah, and she texted them on Monday of her fear as the fire was very close when they evacuated. My daughter Rachel remembered a story that she had been told by her youth group leader Jamie. In the story, a pastor's home was threatened by a raging wildfire. His church members gathered around him in prayer as the fire raged.

When they returned to pick through the remains of the pastor's home, an amazing picture met their eyes. The black desolation stretched across the land from horizon to horizon. But there, in the middle, was an island of green surrounding the pastor's home, still standing.

With that picture of faith in her mind, Rachel prayed for Sarah and her family as the fires burned completely out of control across the hills. She asked God to do it again. She held that picture in her mind and prayed for the red-roofed home of her friend.

You see that home in this near-infrared image in the middle right surrounded by burned homes? Here's a closer view of that home, with it on the right hand edge of the photo:

The fire went around their home.

Asking, "Why?" is dangerous when there is nothing to be learned from the answer. In this case, the faithful prayers of a loving friend had an impact on the unpredictable path of a violent wildfire.

More about the idea of learning from the "Why?" shortly. For now, celebrate that sometimes amazing things happen.

Burning Above Boulder... The Fourmile Fire

Monday morning during our Labor Day weekend, I was sitting in my family room working on a new series for coaching business leaders when the light changed. I knew right away. The light which had only moments before been Colorado bright and streaming through the trees had turned an eerie orange. Fire.

But where?

I stood and walked out onto the back porch. White grey smoke was covering the sky to the south and moving east. I looked towards the mountains and the thicker smoke that direction. I walked to the front of the house to get a clearer view of the source of the smoke and that's when it was clear that the mountains were ablaze. What is now officially the Fourmile fire had ignited around 10am, burst through stands of trees dried by death from the bark beetle infestation of the past few years plus the typically dry summer weather of Colorado's Front Range. First reports were of a fire that was moving fast, pushed by the mountain winds, devouring trees and brush, buildings and propane tanks.

By midafternoon, the sky was full of smoke, and a glow of fire colored the cloud. That afternoon, I went to the nearby grocery store for food and took this photo:

The fire dominated the sky, the air, and our thoughts. We have friends who live up there.

By late in the day, the fire had grown to over 3,000 acres. The smoke created an eerie view of the bright Colorado sun as we headed for nightfall:

The evacuation notices were coming quickly. Friends were texting and tweeting their whereabouts. Boulder exhausted its firefighting resources within the first few hours and state and national resources were called in. Reports of exploding propane tanks, homes destroyed, the historic town of Gold Hill threatened, and livestock needing shelter were all filling the airwaves and the Internet.

We did what we could to help, but at the time it was mostly to stay out of the way and offer assistance to those that we could.

By nightfall, the orange fire was clearly visible along the ridgelines, although this digitally-zoomed photo from my iPhone doesn't do it justice:

We wondered what Wednesday would bring.

More in the next post...

How You Can Change the World

It's been beautiful here in Boulder for the past week. Cool in the evenings, sunny during the day, with the occasional thunderstorm to brighten up the afternoon. During this week, I've had a great exchange with Stephanie George, my brilliant friend who helps businesses to see their current business situation through objective eyes, offering business development and strategic consulting. One of her emails to me yesterday was so perceptive that I'll share it with you in its entirety in this post. Her insights are right on. The rest of this post (with minor edits for the change of medium) is from her:

I think that we also need leadership. The two quotes were right on and - they came from leaders. Leaders do not have to be the President alone, Leaders emerge at all levels. I think it would be refreshing for a bold, non-partisan heavy hitter to enroll some outstanding legislative leaders, the President, and the media to stop cramming fear and uncertainty down the public's throat.

Bad news sells better than good news, so the media may be challenging to enroll on a wholesale basis. Also, I don't think a pollyanna outlook would sell well.

It's not just a policy or a budget patch that we need to crank the engine and that's all that I've heard proposed from our legislative and executive branches so far (red or blue). There is no Unity. Remember "Together we stand, divided we fall"? That's what's missing. There is too much interest and money to be made in dividing up the sentiment and no one working to unify it.

A mortgage broker actually told me once that he didn't care if the market went up or down, as long as there was some sort of change, he would make money. His interest was not in seeing an overall rising of the tide or in others successes, but in keeping things off balance, because it kept creating opportunities for him to make money.

I think that Bush actually tried to connect everyone on the war - it worked immediately following 9/11 and in WWII, but when there is dishonesty as the foundation (WMDs anyone? then one after another different reason for making war was brought forth, none of them more substantial than 4th grade retribution), the rest of the construct falls apart. And when our leadership cannot be trusted, people lose confidence. As long as our bodies of leadership snipe at one another endlessly, it firstly, seems utterly arrogant and self-righteous, and secondly, does not engender faith in their ability as a corporate body to get on the same page.

I know that I have simplified foreign, economic and political policy in there. It's not a simple problem. However, on confidence:

I don't stand on there being THE ONE omniscient leader; all of our elected officials have the freedom be the leader that we need. However, they would need to give up personal hubris.

So, that's top-down confidence.

How about bottom-up confidence? Enroll and empower everyone to develop their own confidence. Probably creates a bigger tide than waiting for the top-down to get it done.

Educating everyone we meet that who they are is bigger than their circumstances; they are not defined as a possibility in the world by their checkbook balance or net worth or job or their diploma. Joy, confidence and happiness are not a function of any material detritus they manage to assemble in their lifetimes. Acknowledging one's own true personal power is at the source of confidence. It is not someone or some thing outside of us, it is in each of us. (Cue Marianne Williamson quote: “Our deepest fear is not that we are inadequate. Our deepest fear is that we are powerful beyond measure. It is our light, not our darkness that most frightens us. We ask ourselves, Who am I to be brilliant, gorgeous, talented, fabulous? Actually, who are you not to be? You are a child of God. Your playing small does not serve the world. There is nothing enlightened about shrinking so that other people won't feel insecure around you. We are all meant to shine, as children do. We were born to make manifest the glory of God that is within us. It's not just in some of us; it's in everyone. And as we let our own light shine, we unconsciously give other people permission to do the same. As we are liberated from our own fear, our presence automatically liberates others.”)

Maybe we should bring back that old Skin Bracer commercial with Jack Palance telling us all that Confidence is sexy. That's it! We need a new marketing campaign for Confidence! Confidence is Sexy. (Editor: As I mentioned to Stephanie in a follow-up email, Palance had it right in City Slickers, too.)

I went through the Harn Museum of Art a week ago and they have on display a series of public propaganda posters from around 1924 - 1936. How about some National Confidence propaganda - lots of it - that is not one diva or guru's pocket lining? That's not tied to some partisan agenda? That doesn't come out of Obama's mouth or John Boehner's mouth?